Soft Drink Market in India Poised for Significant Growth, According to Varun Beverages


Varun Beverages, a leading PepsiCo bottler in India, has recently announced that the soft drink market in India is expected to see significant growth in the coming years. This projection is based on the increasing demand for soft drinks and the growing popularity of non-alcoholic beverages in the country.

According to a report by the Indian Soft Drinks Market, the soft drink industry in India is expected to grow at a CAGR of 7.5% during the period 2021-2026. This growth is attributed to the rising disposable income of the Indian population, the increasing urbanization, and the changing lifestyle patterns of the younger generation.

Varun Beverages, which is one of the largest franchisees of PepsiCo in the world, operates in 27 countries and produces a range of carbonated and non-carbonated beverages. The company has witnessed a surge in demand for its products in India, especially in the non-alcoholic segment.

In addition, Varun Beverages has also been expanding its production capacity in India, with the recent acquisition of PepsiCo's bottling plants in six states. The company is expected to increase its production capacity to meet the country's growing demand for soft drinks.

The soft drink market in India is dominated by major players such as Coca-Cola, PepsiCo, and Parle Agro, who collectively hold more than 90% of the market share. However, the market is also witnessing the entry of new players, who are introducing innovative products to cater to the changing preferences of consumers.

Overall, the Indian market is expected to grow rapidly in the coming years, driven by the growing demand for non-alcoholic beverages and the expanding middle-class population. As one of the leading players in the industry, Varun Beverages is well-positioned to capitalize on this growth and emerge as a major player in the Indian soft drink market.

Fox&Angel is an open strategy consulting ecosystem, put together by a top-line core team of industry experts, studded with illustrious success stories, learnings, and growth. Committed to curate bespoke business & strategy solutions for each of your challenges, we literally handpick consultants from across the globe and industries that fit the role best and help you on your path to success. 

Comments

Post a Comment

Popular posts from this blog

ABB Is To Invest 1000 Crores In India Over Next 5 Years

Image
ABB is a global company that specializes in electrification, automation, and digitalization technologies. India is one of the fastest-growing economies in the world, with a rapidly expanding market for electrification and automation solutions. ABB India plans to invest Rs 1,000 crore in business capacity expansion over the next five years. There are several reasons why ABB may have decided to invest in India: Growing Demand: India's rapid industrialization and urbanization have led to a surge in demand for electrification and automation technologies across various sectors such as power, transportation, and manufacturing. ABB may have decided to invest in India to tap into this growing demand. Favourable Government Policies: The Indian government has launched several initiatives to boost foreign investment in the country, such as 'Make in India' and 'Digital India'. These policies aim to make India an attractive investment destination for companies such as ABB. S
Read more

Foreign Direct Investment (FDI) in India: A Comprehensive Guide

Image
Foreign Direct Investment In India Introduction to Foreign Direct Investment  Forеign dirеct invеstmеnt (FDI) is a typе of cross-bordеr invеstmеnt in which a rеsidеnt of onе country еstablishеs a long-tеrm intеrеst in form of a controlling ownеrship and has a considеrablе influеncе ovеr a rеsidеnt of anothеr еconomy.  Forеign dirеct invеstmеnt (FDI) is an еssеntial mеans for thе transfer of technology bеtwееn nations, It еncouragеs intеrnational tradе by providing accеss to othеr markеts, and it sеrvеs bе a powеrful еconomic growth tool.   A look at the world of growth  India has sееn significant growth in rеcеnt yеars, bеcoming thе 5th largеst еconomy in thе world today. This growth is еvidеnt in the country's stock markеt, which is now the 4th largest in the world. India's trajеctory is also prеdictеd to continuе on a positivе trajеctory, with projеctions suggеsting it will be thе third-largеst еconomy by 2030 and thе sеcond-largеst еconomy by 2050. This growth is fuеlеd by a
Read more

ET GLOBAL BUSINESS SUMMIT 2023 HIGHLIGHTS

Image
 “Humanity will be proud of itself after 100 years by studying the capability shown by India during the biggest crisis in 100 years” India has entered the 'Amrit Kaal' of its independence, a period of national development and glory. To achieve the Prime Minister's vision of becoming a USD 5 trillion economy, the nation's Business leaders, State Governments, and Visionaries must work together to drive 'Economic Change'. Global Business Summit, a flagship initiative of The Times Group, will provide a platform to bring together visionaries, thought leaders, heads of state, policymakers, climate advocates, academicians, and corporate heads to cohesively drive this agenda and exert the momentum needed to achieve this glorious vision. Global Business Summit 2023 seeks to provide solutions to key macroeconomic challenges by curating government-to-government interactions, business-to-government meetings, and business-to-business engagements to secure investments from d
Read more